Friday 26 August 2011

GOOGLE ANALYTICS AND ITS IMPORTANCE

WHAT IS GOOGLE ANALYTICS??


Google analytics(GA) is also one of the free tool of google to track down the visitors,adwords,ROI pay per click and much more, it is opposed to the webmaster tool. GA is one of the tools that grew in the field of analytics report of websites, Nowdays 63% of most popular site are using GA for analytics. Google Analytics is one the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites.Track sales and conversions. Measure your site engagement goals against threshhold levels that you define.Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.


IMPORTANCE OF GOOGLE ANALYTICS

# Track down the visitors.
# For finding efficient keyword for your website.
# Report to your website traffic.
# It will monitors your ads,pay per click, adwords etc unlike webmaster.
# It will target your best markets.
# Helps in bringing more visitors to you.
# Strategic solutions for you website.
# Alerts you when significant change in data.
# Identify the revenue sources.
# shows impression of website.
# No. of clicks in your website.
# Loyalty report on your all transaction to campaigns.

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